December is a time for holidays, parties, friends and of course... putting on a few extra pounds. December is also the month to get your 2018 Marketing Plan set and ready to go. I always like to start the new year with SMART goals. You've heard of them before. When I say SMART …
Social Media
How to Start Podcasting
Want to stand out from your competition? Podcasting is the answer. You want to get your message out. You want to be heard. We know that video would be one way to go but it's so time consuming. (or perhaps you have a face for radio like me) ;) TL:DR: Here's a podcast of this …
Tool Tips from February
If you've listened to our show you've heard our Tool Tip session where each of us share a tool tip of the week. I know you don't usually listen (you should) so I thought I'd recap this month's tool tip here in a TL:DR kind of way. :) Tool #1: Goosh.org Everyone wants to know how they rank in …
28 Days of Video: Day 20 – Why can’t I leave a link in my Instagram Post?
I like to challenge myself each month on weird stuff. This month I've challenged myself to produce a video each day that is short yet informative, educational, and actionable. Here's Day 20 It's a pain in the rear to sales people and marketers and a heaven sent feature to the …
28 Days of Video: Day 13 & 14 – Sharing The LOve
I like to challenge myself each month on weird stuff. This month I've challenged myself to produce a video each day that is short yet informative, educational, and actionable. Here's Day 13 &14 I'm going to combine these two days just because they were so closely related. Day 13 I …
28 Days of Video: Day 10 – Don’t be ‘that guy’ in Social Media
I like to challenge myself each month on weird stuff. This month I've challenged myself to produce a video each day that is short yet informative, educational, and actionable. Here's Day 10 So my friend Bill Swanson wanted a new Facebook Page and was looking for a great title for it. If you …
28 Days of Video: Day 6 – You can help cure cancer
I like to challenge myself each month on weird stuff. This month I've challenged myself to produce a video each day that is short yet informative, educational, and actionable. Here's Day 6 Cycle For Survival raises money for research for rare cancers. Rare cancers are more than 50 of the …
Have you been PWNED?
How to tell if your email address, username or password has been compromised. And then I'm going to show you what to do about it. Wikipedia: The term, "Pwned" implies domination or humiliation of a rival, used primarily in the Internet-based video game culture to taunt an opponent who has just …
Looking back at 2016
This is recap of my social media world in 2016 and some of the incredible (weird) stats that go along with it. I incorporated a few ideas along the way about why each of these is important and why. With each social network you should have a clear reason of why you are there and what …
How to create a good GREAT password
How to create a unique yet memorable password for every site. What was that password again? It's a common problem we all have. For an answer to that we covered it in on of our podcasts a while ago and then just the other day it was brought up again on Facebook. Essentially what we're …
Bad List Building 101
On the heels of my wildly popular "HOW TO SETUP LEAD CAPTURE WITH A .PDF", I showed you how to properly grow your mailing list by offering up something of quality in exchange for their email address. I always set it up as double opt in. That means before you go on my list you'll need to confirm …
Being Authentic and Strong Opinions
This post has a subtitle of Doing Podcasts Right But I'll get to that later... So a weird thing happened yesterday. We had the incredible Leigh Thomas Brown on the radio show (Social Media Edge) and naturally we were talking about her book "Outrageous Authenticity". But the part that struck me …