• Skip to primary navigation
  • Skip to main content
  • Skip to primary sidebar

AreWeConnected.com

Custom WordPress Websites that Rock!

  • Home
  • About
    • Hire a Tech Dude!
    • Recommendations
    • Add your testimonial
  • WordPress
    • Custom WordPress Website Build
    • The Managed EVERYTHING Website!
    • Making your site “SECURE”
  • FAQ
    • Making Your Site SECURE
  • BLOG
    • Posts about WordPress
    • Guest Post and Comment Policy
  • Contact

Guest Posts · June 27, 2011

How a Hard Core SEO Guy Learned to Live with Facebook and Twitter

139
SHARES
FacebookTwitterSubscribe

Before I finish writing a sentence in this very respectable blog, let me preface this by making a confession: I am utterly terrified of social media. I didn’t have a personal Facebook account until I had to.  I sometimes still catch myself saying sardonic remarks under my breath about Twitter (at least I don’t “tweet” it).

I don’t know, maybe I’m just from the old school — where making the cash register ring is valued over making yourself feel and look good or trying to sell through abstract art, crass humor (“people don’t buy from clowns”) and minimalist words (if you’re buying a car or a house, you want to know everything about it).  But that’s beginning to change.  As my little brother would say, “you’re evolving.”

The reason I “evolved” is I after spending 4 years in the rough neighborhood of search engine marketing (SEO), I’m beginning to see the benefits of tying my websites to the onslaught of traffic these “socials” bring.  And most importantly, the possibility of meaningful conversations over the internet.

I used to set aside 2 weeks just before Christmas to personally deliver my presents to all my past clients.  Problem is, starting in 2008, almost half of my friends jumped ships (due to short sales, foreclosures, etc) — and I didn’t have the foggiest idea where they moved! And Facebook saved me.  Dramatically changing the way I reach out to my friends and past clients.   I love it.  I don’t even forget their birthdays now.

But the key is, and I’m still learning, that after they see you on FB or Twitter, they need to find “professional” value — something that would close the deal.  The formula is something like this:

“I like Joe, he remembered my birthday he commented on my baby’s cute picture.”

(A need comes up…)

“I need to move out from my apartment”.  “Hey doesn’t that Joe guy sell homes? Oww..here, he has a blog, ow, stats…must be smart. Hon, can you call Joe and set up an appointment.”

(Now that I think about it, Mike does a great job of connecting these two worlds through this site — heart-warming, professional)

I’ve gotten at least 5 those calls since I started using Facebook early this year.   And these people wouldn’t have found me any other way.  A mentor of mine used to exhort me:  “Joe, it’s better to be interested than to be interesting.” And that’s exactly what Facebook and Twitter allows me to do.

But don’t stop there. Build your website to make you look like the expert, and you’d be surprised after a year of learning and writing you will be the expert in your area.  Learn how to build a killer real estate website.  It’s fairly simple (but time-consuming): buy a great domain, update content (blog) daily or weekly (as long as its consistent, create a nice layout-design and build relationships with other experts on their fields by utilizing links.

“Be Interested, and You’ll be Infinitely More Interesting”

 

P.S — I still refuse to sign up for LinkedIn.   But anyone care to add me on Twitter? ; )

  • Author
  • Recent Posts
Joe Salcedo
Joe ponders about business models more than super models.He has been writing about the Reno Real Estate market since 2007 and in the summer of 2010 started ArrowCreek Homes for Sale.He hasn't seen an Entourage episode ever since.

His dream is to unabashedly propagate easy-to-understand market stats to help buyers and sellers make informed real estate decisions.He has seen too many casualties.He resides in Nevada.
Latest posts by Joe Salcedo (see all)
  • The Secret to Converting a Surfer to Client - April 23, 2013
  • My Open Letter to a President Goes Viral (well, sort of) - December 26, 2012
  • 5-Year Question Every Online Marketer Needs to Ask - May 9, 2012
139
SHARES
FacebookTwitterSubscribe
New Comment Policy:
If you see something, say something!
(shamelessly borrowed from Homeland Security but really, let's bring commenting on posts back!)

Filed Under: Guest Posts

Previous Post: « Making a +K difference
Next Post: Just do it! (getting started in video) »

Primary Sidebar

Who runs this Pop Stand?

Mike Mueller
Mike@AreWeConnected.com
PH: (925) 456-4567

Connect

  • Facebook
  • Flickr
  • Instagram
  • LinkedIn
  • RSS
  • Tumblr
  • Twitter
  • YouTube

Look, it’s Just a Newsletter!

  • While I might write a bunch, the newsletter is set to go out only on Wednesdays. That's it!  Just one day a week! Can you handle that?
  • This field is for validation purposes and should be left unchanged.

FREE Downloads

Icon
1843Small Biz Websites Built so far…

Let's Build Yours!

Expert Google Workspace help

Get Started and then hire the right help!

Lighten up!

Search: (anything)

Sign In / Up

  • Account
  • Website Management Subscription
  • The Managed EVERYTHING Website!

DM me. Really!

Have a question about anything I do? DM me! Message @mikemueller

Who to host with?

It's the #1 question I'm asked - where to find inexpensive shared hosting. Here's who I recommend.
Data Servers are a HUGE drain on the power grid. Here's a host that sources 300% of it's power from Wind and Solar! On top of that, their service ROCKS!
Check out GreenGeeks

Need more power?

WPEngine has it!

Hacked?

Sucuri Security
Creative Commons License
This site was built, is hosted, and backed up, and maintained by Mike Mueller. AreWeConnected is about the open sharing of ideas without a hidden agenda. Assume any link on this site is an affiliate link, Clicking on affiliate links costs you nothing extra (probably saves you $) and helps support this site.
PRIVACY POLICY

MANAGE YOUR ACCOUNT

CHAT
...another Custom Wordpress Website by Mike Mueller Hi!