Why does your small business need a website?


So you have a small business and you are thinking you need a website.  You might.  The way I see it there's three reasons a small business needs a website.  Let's assume it's properly built, has great SEO tools, and a proper sitemap that's piped directly into Google.  That's a good starting base for any website. Now, let me ask you a simple … [Read more...]

Giving back: WordPress

The Training Table

I attended WordCamp San Francisco this weekend.  WordCamps are held all over the world  but WordCampSF is special.  With Automattic's headquarters (they own WordPress.com) just down the street this event is the BIG ONE! The schedule here is usually two big rooms with various speakers taking the stage. There is a keynote from Matt Mullenweg … [Read more...]

Is your website Mobile Responsive?

mobile search for homes

In Real Estate? The image below should speak for itself. More people searched for homes last June than the June before it. 36% more! That's the good news! The bad news, is that they did it all on mobile. Is your website Mobile Responsive? John isn't a relative of mine, but he is Google's Webmaster Trends Analyst. He's someone you might want … [Read more...]

15 Tips to get more engagement: Tip #4


Wow - we're already at Tip #4! This week's tip on getting better engagement is yet another simple idea - ask your readers. I'll throw out a few popular websites and let's see if you can guess what they all have in common... Facebook YouTube Yelp Yes, they are all social networks but the key here is User Generated Content. Want more … [Read more...]

How to start blogging for cheap


Earlier I gave you 5 reasons to try blogging. Obviously the first step would be to 'have a blog' to write on, right? Here's a big ol' Call to Action:   Warning: Click that button and it'll lead to a page that describes what I do and why.  At the bottom is yet another button that'll lead you to a form to fill out and get a pretty in-depth … [Read more...]

15 Tips to get more engagement: Tip #3

locally owned restaurant

Tip #3 to get more engagement:  Write about a local restaurant or business. Going back into the 'community' discussion from Tip #1 - if you are an active part of the community you'll know when there's a new place coming in or opening up.  Skip the big chain places - people like to hear about the locally owned small business owners. Take a … [Read more...]

5 Reasons you should give blogging a try

Time to get back to blogging

I don't need to tell you what blogging is. I don't need to tell you that it should be on a self hosted WordPress site built with the proper tools. If you've been reading my stuff, you already know it. If you've never blogged, don't have a site, or just slacked off for a while and it's now been ___ months since you last saw your /wp-admin/ - … [Read more...]

15 Tips to get more engagement: Tip #1

What to write about

True Confession:  I wrote down these 15 tips first and started to write a single blog post about them.  Tip #1 was to Start a Blog Series. I was 300+ words into and working on Tip #2 when it dawned on me.  Why am I not taking my own advice? If I list them all it's going to be a pretty big blog post so I broke it down into a series of posts around a … [Read more...]

82% of really smart people said they got the most value from…

cell phone

Poll 3,300 marketing types, ask them what provides the most value (ROI) to them and you'll never guess what the answer is.  It's not an ad campaign.  It's not having a mobile responsive website. (Good guess - but remember these are marketing types)  ;) You are probably getting tired of me gushing on and on about how I live my feed reader - and … [Read more...]

Read more, but read more of what?

searching the web

Way back when I did my series of 20 Blog Tips in 20 Days - one of the tips was simply to read more.  For the cliff notes - if you want to write better - read more. But... Read more of what?  That's the question, isn't it? For one part of the question, write (and read) more of what you are passionate about.  If you have no passion in what … [Read more...]