I was speaking at a conference this week. Not my typical audience. It was a mortgage tech conference but the group wasn’t loan originators or others looking to use social media to attract new business. Instead the room was filled with with people who were looking more on how to control and contain it. “We’re…
I’m pleased as punch to have been asked to lead a workshop on all things social media at the upcoming Mortgage Technology Conference in Miami. Here’s a few of the things I hope to cover. Social Media Overview What is Social Media? Understanding Social Reach SEO and SERPs Broadcasting, Engaging, and Listening Platforms: Blogs YouTube…
Could a $30 part cost you a $3,000 sale? How about 9 little words? A tale about customer service and why you need a social media policy in place, right now. Long story short, I’m an avid mountain biker. I live at the base of all things, a mountain (go figure) and I try to…
You know that point when you’re walking through the haunted house thinking you are cool as beans and thinking this was built for the kiddies? There’s always that one little moment just at the end that catches you off guard? You think to yourself, “I may have jumped a little but at least I didn’t…
I’m getting a late start on it this year but I’m happy to help make your picture PINK for breast cancer awareness month. Every year for the past couple of years I’ve made people PINK. All you have to do is send me an email ( mike912mueller@gmail.com ) and do these two things… Subject line…
I just saw that Inman was looking for submissions for the 2012 conference in NY so I submitted what I thought was pertinent info to today’s real estate agent. Google Plus vs Facebook, which should agents focus more on and why? A quick rundown of the pros and cons for each as well as exploring…
Sometimes in business we tend to keep it a little too real. We’re afraid to let our personal side show to those watching our professional side. I completely understand as I teach and coach others on how to properly manage their various social media accounts in an effort to do just that. This last week…
I saw an interesting comment on a Facebook stream the other day… Someone posed the following question… Serious question: if everyone is doing social media, is it still relevant? Back in the late 90′s, having a website put you ahead of the pack. In the early 2000′s, not really ahead of the pack, anymore. Now,…
The other day I was thumbing through some old facebook photos looking for a certain picture. I wanted to photochop something for someone’s birthday. In the process I was floored by the number of friends I have made. Some I have been fortunate enough to meet face to face, others I haven’t met yet, and…
So, I got this so called friend “Gerry”. He sent me a t-shirt once after I nagged for over a year but that’s a different post for later. He’s doing a charity ride on his bicycle. He’s riding for his 3rd time. As you can plainly see in the video he did last year that…
