How to Drive Traffic to your Facebook Fan Page

Renae asked me what was the best way to drive traffic to a newly created Facebook Fan (business) Page?

First of all, DO NOT have a "stock" Facebook Business Page.  There’s nothing compelling about an out of the box version.  Why drive traffic to something like that?  I can design a  custom page typically for $75 (see: http://AreWeConnected.com/facebook for examples).

Back to the question.  Simply change the links that you have that might normally lead to your Facebook Profile (resulting in a new Friend ) to your Facebook Business Page (resulting in a new Fan )

Would that really work?

Looking at the below real time chart from Facebook I would say, VERY MUCH SO!

That Facebook Bottle Cap is much smaller and more concealed than my previous “Join Mike on Facebook” widget yet my traffic dramatically increased.

Currently I have 3 different Facebook Pages :

Mike Mueller: I started this Page as a way to better promote upcoming events I’ll be speaking at, classes I’ll be teaching, or really anything related to the business side of my life.  Join the Mike Mueller Fan Page

---

Mueller Maps: This is just to showcase and demonstrate my Google Map Mashup I call “Mueller Maps ”. If you are not familiar with the concept, it’s a great way to embed video directly onto a Google Map.  Best of all, it’s easily updated by adding a row on a spreadsheet.  Join the Mueller Maps Page

---

AreWeConnected.com: I realized after starting the first two pages, I had not yet created a page for this website.  The website itself needs it’s very own page.  This is a place where everyone who comes by the site and signs in using Facebook Friend Connect will be directed.  Think of it as a home on Facebook for AreWeConnected.  Join the AreWeConnected.com Page

---

Welcome Back! - You've been missed! : )
Like this post? 2 ways you can help spread the word...
Sign in using Facebook and leave a comment
        Instant Comment Approval too!
Leave a comment and "Tweet this post"
Comment Policy | Privacy Policy or at least just   Skip Something!

Tagged as: Business, Facebook, Facebook Friend Connect, Friend Connect, Google, Google Map, Small business, Website